Streaming Intelligence: SmartSight Tools: Part 2
“The goal is to turn data into information, and information into insight.” – Carly Fiorina.
In part...
Our CEO, Kumar Subramanian, will be helping bring the perspective of streaming intelligence to the hot topic of Connected TV at Streaming Media Connect. The panel discussion, titled "Connected TV Advertising: The Holy Grail?" will take place on Feb 15th at 11:30 AM EDT/8:30 AM PT.
The panel discussion will focus on CTV, one of OTT’s hottest new monetization strategies. It seems to have got everything: better reach, increased engagement, improved attribution, and unparalleled targeting. How can brands and service operators work hand-in-hand to provide the best viewing experience for consumers while delivering the most bang for the buck for advertisers?
Register free for Streaming Media Connect.
