MediaMelon News & Events

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Kumar Subramanian

MediaMelon Takes A Partner-centric Approach for IBC 2022


The MediaMelon team is pleased to be in Amsterdam again, coming to the IBC 2022 event with a refreshed positioning and a focus on how we can actively enable our partner ecosystem with our streaming intelligence solutions. Let's find a time to talk...

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MediaMelon Takes A Partner-centric Approach for IBC 2022
iMOS Video Measurement

How Consumers Actually Perceive Video Quality and How to Measure It

 

At the heart of the debate on how best to improve the quality of video streams for viewers is a discussion on how to measure video quality. As Peter Drucker famously said “If you can’t measure it how can you improve it?”

Several approaches to measuring quality have been developed, but it is right to ask if quality measurement in the controlled data centre environment tells us anything about the video quality viewers actually experience when streamed to their device over the internet?

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